The Design of Everyday Things by Don Norman

The Design of Everyday Things



Download The Design of Everyday Things




The Design of Everyday Things Don Norman ebook
Page: 192
Format: pdf
ISBN: 9780465067107
Publisher: Basic Books

First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them. This book is part polemic, part science, part serious and part fun. It examines the effect of poor design and equipment failure on human behavior. Intended for a general audience, it covers user-centered design, the psychopathology of everyday things and the psychology of everyday actions. MORE EBOOKS:
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